Rob's primary interest is color, and its ability to express and influence emotions. In recent years, Rob has become increasingly interested in expressing questions about the feeling of being human and what we’re supposed to be doing with our short time here. ​

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Rob was born in 1974 in Downey, California. During childhood walks with his father, he fell in love with Kent Twitchell’s iconic murals in Downtown L.A. His father worked just one block from Kent’s mural of Ed Ruscha, the iconic Californian artist who would later influence Rob's work. Directly out of high school, Rob started a mural company with close friend Paul Wallace, his first creative peer. Rob learned on the job from Wallace, and painted murals for ten years. ​​

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Rob had first solo show in South Pasadena in 2003. Sales from the show allowed him to quit his day job at a local shipyard. In rapid succession, Rob began exhibiting in Santa Monica, Santa Barbara, and San Francisco. In 2008, Rob moved to The Brewery Arts Complex in downtown LA, a community of 300 artists living in the former Pabst Blue Ribbon factory. One of The Brewery’s iconic long-time residents, printmaker Dave Lefner, became his second great creative peer. ​​​During Rob's nine years spent at The Brewery, he fell in love with the works of Ed Ruscha, Wayne Thiebaud, and Robert Bechtle, as well as Charles Arnoldi, Corita Kent, Eva Hesse, and John Baldessari.

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In 2015, Rob began his Helen series. Filmmakers Ric and Jen Serena began filming a documentary, which would become My Indiana Muse. Released in 2018, the film screened at over 20 film festivals and won 10 awards, including Best Short Film/Documentary at the Beverly Hills Film Festival and NYC Independent Film Festival.

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